pordeanpeters·deanpeters· v1.0.0 · atualizado em 2026-04-10
80
Score
Systematically explore what customers are trying to accomplish (functional, social, emotional jobs), the pains they experience, and the gains they seek. Use this framework to uncover unmet needs, vali
analyze customer needs using jobs-to-be-doneidentify customer pains and gainsexplore functional, social, and emotional jobsvalidate product ideas with JTBDuncover unmet needs using JTBD frameworkapply jobs-to-be-done frameworkunderstand customer motivationsdiscover why customers hire a product
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